Write Effective Subject Lines
It’s important that our subject line catches our reader’s eyes, in order to make our subject line stand out, we need to be brief,clear,and direct.
- First,keep the subject line brief.
50 characters or less - Keep our subject lines clear.
using keywords at the beginning - Make them direct.
Use ACTIVE verbs - CAPITALIZATION
Capitalize important contant words and not the propositions
Write Well-organized Email Text
The email text is the actual message we are sending which is the most important part about writing an email. Our email text should be made up of three essential parts:
- Introduction
WHO(Author)
WHAT(Controlling Idea = Purpose) - Development
WH Questions - Conclusion
APPRECIATION (thank, appreciate, be glad about)